In January 2021, Emily Carter had a significant moment that marked the start of one of the best years in our history. Kate Moss was featured wearing an Emily Carter scarf in British Vogue, a milestone that remains one of the most memorable highlights in the brand's history. She wore The Mysterious Magpie Scarf styled as a headscarf, with the styling by renowned photographer Mert Alas & Marcus Piggot, and styled with Chanel and Saint Laurent.

This high-profile placement not only provided valuable visibility for the brand but also affirmed Emily Carter’s growing reputation within the fashion industry. Having such an influential style icon choose to wear one of our designs on a prestigious platform like British Vogue, brought widespread recognition and helped establish the brand’s identity as one that combines heritage with modern creativity.